The Fragrance Launch Cost Model
Description
Your factory quote is not what a bottle costs you.
Enter your bottle size, concentration, oil price, packaging costs and run size. It returns the three numbers that decide whether your launch survives its first run:
- Total cash required — before you sell a single bottle
- True cost per bottle — usually two to three times the figure the factory quoted you
- The required retail price — the lowest price that works at your own sell-through. If your target is below it, the model says so
It runs 50 ml and 100 ml side by side, so you can see which size is the stronger launch — and it shows what adding a second size actually costs, which is more than most founders expect.
Three tabs: the model you type your own numbers into, a benchmarks sheet of current market ranges, and a plain-English guide. Pre-filled with a realistic example so you can see the shape of the answer before your own quotes arrive.
Free. Enter your email and it is yours.
Indicative market ranges as at August 2026, not quotations. Not financial, legal or regulatory advice.
Care
To maintain the beauty and integrity of your purchase, we recommend treating it with care. Simple maintenance practices, such as gentle washing and proper storage, can effectively preserve the longevity of your favorites. We encourage you to refer to the care instructions included with each item, designed to help you keep your purchase in top condition.
Design
Our dedication to excellence extends beyond materials; it encompasses the artistry and craftsmanship illustrated in every piece we create.